As storytellers and consultants, we find ourselves popping a lot of balloons to combat misunderstandings about what your efforts to market, advertise or brand to your customer is thought to be versus what it should actually be.
Siskel & Ebert aren’t here to give us their opinion anymore, but at SJ we’d like to think the movie critic gods have smiled down on us favorably with our new feature film, The Mystery of Her.
We’ve all had those Whiskey-Tango-Foxtrot kind of days where we look at someone and think (or just plain blurt-out), “What?!” It surely made sense in the other person’s head, but by the time brainwave transmission occurred, something got lost in translation.
