How To Take Better Instagram Pictures

Capturing the perfect moment on Instagram can prove to be a difficult task. Not only do you need to have a great aesthetic, but lighting, ambiance, composition, and many other factors need to fall into place as well. Fear not; a beautiful post is not impossible to attain!  With a few quick tips, you will be able to improve your photography skills in order to take an amazing picture that will get more likes!


Proper lighting is key to any “like” worthy shot on Instagram. It is also perhaps the easiest change that you can make to drastically improve your image. The best lighting source that you can use(and also the cheapest) is natural light (the sun)! Take your shot either outside or by a window. This will help ensure a well lit, post. You also may want to consider what angle your light is coming from. BirchBox says, “Light from the side makes your subject look more three-dimensional, highlights texture and creates a moody effect; subjects lit from the back look dreamy and glowy; and light from the front is the most flattering.”

Another thing to keep in mind with lighting is overexposure, especially if you are working with direct sunlight. Try using your phone settings to underexpose your photo before you take it. This is something that you can fix in the editing process later.



A good composition can be slightly more difficult to achieve, but with a little practice and knowledge, you will be ready to go! The first and most important thing to keep in mind is to shoot an interesting and visually appealing subject. Next, think about a grid. The Rule Of Thirds is a simple way to improve the composition of your photos. This is a basic principle of photography that breaks down an image into three equal thirds both horizontally and vertically, “The theory is that if you place points of interest in the intersections or along the lines that your photo becomes more balanced and will enable a viewer of the image to interact with it more naturally.” You can even use the “grid” setting on your iPhone camera to assist you with this. For more information on the Rule Of Thirds, here is a great article from Expert Photography.

Keeping these two important photography elements in mind will make a huge difference in the success of your Instagram posts! Looking for more advice on your social media strategy? Connect with us today to get started!

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I’m Paul, and I’m most content when I’m creating content. I also have a penchant for words that are spelled the same but have different meanings and pronunciations. Vincent Van Gogh allegedly said the best way to know God is to love many things. I try to do that – I love books, movies, sports, music, people, furry critters that don’t bite me, and a lot in between – oh, and I almost forgot long walks on the beach under moonlit skies while listening to Wu-Tang Clan!

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