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Gearing Up For The Tour de Cure

The Steven James Media Group has had the privilege of being involved with some video production in anticipation of the American Diabetes Association annual Tour de Cure.  The date of the event this year is June 8, 2019, and it will start off at the Xerox Complex in Webster.  There are opportunities of many types…

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Sneak Peeks At the Big Game Ads

The big game is coming at us in a week.  And as America is so adept at doing, new dimensions of one event have been found to broaden its appeal and widen the tent for our extensive range of tastes.  The football battle is still there, featuring the perennial appearance by the Patriots.  The LA…

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Target On Retargeting

A content developer on a recent podcast said he averages six pieces of content produced a day.  By the end of the year, he is striving to do 10 pieces a day – approximately 300 pieces a month.  We’ll be nice and say that he is one busy content developer.   Let’s figure a fair amount…

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SJ January Cine-Selects

SJ January Cine-Selects

The new year is here, and it is time for the story of 2019 to be told!  As storytellers and filmmakers ourselves at Steven James, we love to explore what’s coming in the world of film, television, literature, music, marketing and pop trends.  Sharing our findings and predictions with you is even more fun.  Here…

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October National Movie Releases

October Movie Releases

October is quickly approaching, and what doesn’t October do well?  From autumn sports to fall foliage to Halloween parties to the fun of going to the theater for some great movies, October does it all!  Steven James does it all in terms of multi-media marketing, so don’t hesitate to reach out to us for a…

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September National Movie Releases

September represents a change in the weather, in the return to school, and in the tone of the American movie industry.  The summer blockbusters wind down, but that doesn’t mean that the month is a write-off for the box office.  While there’s a modest slate of national releases this month, September’s return to a more…

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August National Movie Releases

The summer stretch is on for Movie America!  August usually means a last push for a number of big-ticket box-office hopefuls.  Being storytellers ourselves, Steven James will give you a rundown of the stories that are coming to screens coast-to-coast for the month of August.  There are 16 nationwide releases with many more coming in…

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SJ Staff Selections: Favorite Games

Each month, we dedicate a blog to our Steven James Staff Selections.  It might be favorite music, movies, restaurants, a getaway spot, or just about anything else.  We like to share ideas and suggestions with our clients and followers, of course, but more importantly, it’s a way for clients and potential clients to get a…

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Content Creation – The Art vs. The Science

As is every endeavor, content creation is both an art and a science.  Different content developers may argue the various aspects of each, but clearly, there is a mix.  If we think of the science element as the quantitative parameters – the format, length, keywords for SEO, essentials that need to be conveyed (like the…

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June Nationwide Movie Releases

June cometh and that means the heavyweight movie season cometh.  When we say heavyweight, it usually doesn’t mean heavy in terms of content or themes this time of year, but heavy with box-office expectations.  The ink on the annual cinematic fiscal boom or bust report never dries until the end of the year, but you…

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